Who are we?

We're Leonard and Nathan, two young entrepreneurs from Bruges with a mission to revolutionize how you sweeten your hot drinks. At just 17, we were fed up with sticky honey pots and messy spoons. We knew there had to be a better way to enjoy nature's golden sweetener. That's why we created Honey-Z.

Our journey began as a school project ("mini-onderneming"), driven by a shared vision for a more convenient and eco-friendly honey experience. What started as an idea quickly revealed itself to be more challenging than we ever imagined. But after a full year of dedicated work, overcoming obstacles, and refining our product, we finally brought Honey-Z to life.

Beyond convenience, we're deeply committed to the environment. We believe that innovation shouldn't come at the Earth's expense, and that conviction is at the heart of everything we do with Honey-Z.

Our Story

It all began on a vacation, sipping tea with a little pot of honey balanced on a sticky saucer. While gazing out over a field of plants, a simple thought sparked:

"Wouldn't it be easier to have a honey-like sugar cube in a clean and convenient form, like a capsule?"

That moment of inspiration became the seed for our brand. What started as a sticky situation turned into a mission to make natural wellness simpler, cleaner, and more thoughtful without losing the sweetness of nature.

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